Time & Trends Of Baselworld
March 22, 2018
Need for Speed
March 27, 2018

Modern luxury


Over 40 million smartwatches were sold in 2017. That number will no doubt rise in the years ahead as the consumer market embraces connected technology even more. The smartphone is the direct cause of this as it has proved to be an indispensable device in our daily lives.

With functions such as activity trackers and the benefit of seamless connectivity to smart devices, the smartwatch extends the functionality of a smartphone conveniently and comfortably to our wrist – in essence, a true computerised wristwatch.

With the ever-increasing appeal behind the smartwatch, it’s not surprising to see many luxury watch brands hop onto the technological bandwagon. Combining brand expertise in horology with innovation and technology, the luxury smartwatch market has advanced immensely in the last few years. Best of all, there are plenty to choose from…

Summit of Sophistication

Sporting an elegant design, the Montblanc Summit Smartwatch blends sophisticated timekeeping with modern technology. With a 45mm sculpted steel case, this timepiece evidently borrows influences from classic chronographs. The Summit is powered by Android Wear 2.0 and is compatible with both Apple and Android devices. Once strapped on and paired with a smartphone, the watch allows its user to access notifications at a glance and tap into voice command functionality. The Summit is pre-loaded with fitness and travel apps and comes with interchangeable faces and smart leather or rubber straps for a more customised look.

A Blend of Horology & Technology

At first glances, the Frédérique Constant Horological Smartwatch could be mistaken for a mechanical timepiece. Therein lies the appeal of this piece of modern art. Unlike most smartwatches, there is no digital screen as the watch hides a built-in accelerator behind its classic arm movement and dial. Once paired with the Motion X-365 app, the Frédérique Constant Horological Smartwatch has bi-directional communication with an iPhone or Android device, allowing its user access to functions such as sleep and activity trackers.

When Tradition Meets Modernity

The TAG Heuer Connected Modular 45 appeals on many levels and is one of the few timepieces that will please classic watch fans and technology-driven consumers. The premium smartwatch bears iconic TAG Heuer design cues and affords buyers their preference of body material, bezel colour as well as strap and an optional analogue automatic watch module. In terms of tech, the Connected Modular 45 sports a 1.39-inch AMOLED display and houses an Android operating system for email, message and phone notifications, voice commands functionality along with GPS and NFC Payment.

Smart Co-Pilot

When it came to creating its first smartwatch, Breitling relied on its vast aviation experience and history. The result is certainly astounding as the Breitling Exospace B55 has literally taken the smartwatch concept to new heights. Once paired with its designated app, the Exospace B55 taps into a wide variety of functions including flight-time logs, world time zones, countdown timers as well as email, message and calendar notifications. Design wise, the Breitling offers a stylish titanium case, which houses an analogue-digital dial layout that’s typical of timepieces produced by the brand.

Diving into Tech

Alpina got its feet wet in the smartwatch market with its Seastrong Horological Smartwatch. Adopting a simpler approach, the timepiece took the form of a classic analogue dive watch complete with a black steel sculpted case, rubber strap and bright dive timing bezel. It even lives up to its name by being 100m water resistant. In terms of functionality, the Seastrong Horological Smartwatch, which comes with a two-year battery life, offers basic access to functions such as alarms, notifications and activity data once it’s linked with the associated phone app.

A Touch of Innovation

One of the latest additions to the Tissot T-Touch family just so happens to be the smartest. The Smart-Touch recharges by solar power and offers Bluetooth connectivity with navigation access using the watch’s compass as well as the smartphone GPS. This makes the timepiece a vital tool for users who want to navigate the urban jungle and the great outdoors. It also comes with optional accessories like the Smart-Touch Station, which relays local weather information such as temperature, humidity, and air quality.